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The evolution of FéRí

Explore our journey and browse our collections since we launched in 2020

Dancing with wild roses is a fantasy floral collection inspired by nostalgia of 1970s interior wallpaper prints, decorative stencil artwork, upholstery fabrics and the work of Celia Birtwell along with my on-going love of folk inspired florals.

Against a backdrop of  hand-built stone walls and bridges on the farm where the founder Faye grew up, sunshine highlights the flowering heads of the oil-seed rape plants serving as the idyllic backdrop for visions of working the land. Whimsical dresses mix with playful workwear-inspired overalls to give a high-summer farm girl vibe inspired by long hot summer days and strawberry picking - a common pursuit in this part of Ireland.

A feast of colours in imaginary folklore prints come together in this collection designed for modern Bohemia. The collection stems from miniature paintings hand-painted by founder Faye which become the signature prints around which the collection was designed.

FERIFOLK ELLIE RED DRESS03

The collection launches at the arrival of spring with a message of hope and freedom carried throughout the collection. FéRí celebrates the joy of life through colour in a carefree, nonchalant collection with an undertone of Californian bohemia, designed for good times and sun seekers.

Feri Amy dress94

FéRí, launches with a day in the capital city of the brand’s native Ireland. The eclectic collection is full of nostalgia, romance and a borrowing of Parisienne nonchalance. ‘Meet me for coffee’ is about embracing the story of your clothes, loving how they make you feel and the memories made in them.

Treasa pant organic cotton 12

FéRí’s uplifting pieces are focussed on slow, hand-crafted and re-made design.  Inspired by an appreciation for slower-paced living, the collection is care-free reflecting  the value of the beautiful and uncomplicated everyday things in life - the arts & culture, nature, cooking, gardening, reading…”

Beth dress 01

A collection designed in lockdown when life was going at a slow pace. In the natural setting of a working family farm, our photoshoot captures the significance of relationships and family to this collection.

SUSIE6 1

The sunny-themed launch collection features retro silhouettes with an emphasis on the waist to capture the nostalgia of the ‘70s. Statement sleeves and floor-sweeping dresses in a vibrant colour palette, incorporate an emotional ‘re-made' craft aesthetic.